Chie Endo

Coaching

You already know what to post. You're just not posting it.

1:1 coaching for women building a business or a personal brand, who are doing their own content and tired of overthinking it. My team calls me a social media therapist. We're not really joking. We start with your voice, then your content, then a system so it keeps happening. I run a creative agency, I make my own content, and I let AI do the boring parts.

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Ways to work together

Two ways in. Both start with a free call.

Coaching sessions

Content systems, filming, AI, and the thing you're avoiding

$125per hour

Book one or a few. We use them for planning a month of content, filming and editing on your phone, building AI workflows, or the week you were supposed to post and didn't.

  • Four sessions for $450 if you want someone checking in
  • In four sessions I build you a custom AI content system: your pillars, your prompts, your weekly workflow. You run it, I set it up
  • Voice notes between sessions for quick questions

Both start with a free 15-minute intro call. You tell me what you're going after, and I'll tell you honestly whether I can help and which one fits. If what you need is someone to make the content for you, that's Eani, and I'll say so.

Book a free intro call

The social media therapist part

Most people don't have a content problem. They have a "who am I online" problem.

You can't fix the posting until you know whose voice it's in. So we don't start with hooks and templates. We start with you, and work outward.

01

Voice

Who you are when you're not performing. How you actually talk, what you have opinions about, what you'd never say. Most of my clients find out they've been posting as a more boring version of themselves.

02

Content

What you want to be known for, narrowed to a few pillars you'll never run out of. Then what to film, how to say it in one line, and what to stop posting because it was never you anyway.

03

System

So it keeps happening without the spiral. A weekly rhythm that fits your real life, and AI handling the sorting, drafting and repurposing, so your time goes to the part only you can do.

This is for you if

  • You run a small business, a practice, or a personal brand and you're the one making the content
  • You have taste and opinions, and a camera roll full of things you never posted
  • You want a system you can actually keep up with, not a 30-day challenge
  • You're curious about AI but don't want your feed to sound like a robot

Probably not for you if

  • You want someone to post for you. I can introduce you to my agency instead
  • You want a guarantee of followers. I'll show you what works and why, but I don't promise numbers
  • You're looking for a hype coach. I'm nice, but I'm honest first

Why I coach

I spent years making other people look good on camera and avoided posting myself. So I know the excuses personally.

At the agency I've directed hundreds of shoots for beauty, wellness and fashion brands. I know what makes someone stop scrolling, and I know how to get a nervous person comfortable in front of a lens. For a long time I used all of that on everyone except me.

When I finally started posting, the problem wasn't skill. It was the loop of filming, overthinking, re-filming, and quietly deciding it wasn't good enough. What got me out was a system: clear pillars, one line per video, and handing the boring parts to AI so I could spend my time on the part that's actually me.

That's what I teach. Not how to go viral. How to post things you're proud of, every week, without it eating your life.

Not sure where to start?

Book the free 15-minute call. Worst case, you leave with one good idea and no invoice.

Book a free intro call Or DM me on Instagram